Welcome! To all you young and old Republican public office seekers, this is the tried-and-true playbook you seek to win office this year or in coming years. The methods described have proven to be successful for many campaigns across decades and still proves to be successful today! We are letting you in on these secrets for the cheap price of $29.99! These methods described below are essentially a steal at that price. All paid up? Good! Let’s reveal these methods to our party’s future.
Play 1. Law and Order
The Law and Order play has been a staple in the Republicans play book since the 1960s. Richard Nixon first ran this play to perfection in 1968 against Hubert Humphrey in the Presidential election. In the 1960s Conservatives constructed a persuasive message that argued that the Civil Rights Movement had contributed to racial unrest and President Lyndon B. Johnson’s Great Society had rewarded rather than punished the perpetrators of violence. Conservatives demanded that the national government should promote respect for law and order and contempt for those who violated it, regardless of cause. Most U.S. citizens feared the Civil Rights movement and the anti-Vietnam war protests, and they thought the country was changing way too fast for their tastes. Nixon picked up on this vibe and ran the law and order play all the way to the White house and reelection in 1972. Ironically, it was Nixon’s breaking of the law that caused him to resign from the Presidency.
Reagan picked up and dusted off the Law and Order play. In 1980 and 1984, Reagan ran the law and order play among others to two terms in the Presidential Office. Reagan demonized crime, in particular minority crime, and started the war on drugs. Reagan started appointing tough conservative judges in 1981. The number of prisoners in the U.S. tripled from 500,000 in 1980 to 1.5 million in 1994. Conservatives at the state level built many more prisons and convicts served much longer terms, with less parole. George H. W. Bush used the play in his Willie Horton ad campaign to win the Presidency in 1988.
In the 1990s, the Law and order play was picked up by Republicans on the state and local level. Rudy Giuliani ran the play to two terms as mayor of New York. Stop and Frisk came about as an added option to the law and order play under Giuliani.
In the 2000s, the law and order play morphed into National Security. After 9/11, terrorists in particular middle eastern terrorists became the fresh face of law and order campaigns. George W. Bush used the fight against terrorism and keeping America safe from the evil terrorists to win the Presidency in 2004.
Donald Trump has picked up and resumed the Law and Order play. In 2016, Trump ran the play against evil illegal immigrants who were making America worse, according to him. Trump is repeating this play for the 2020 election. This time the face is the Black Lives Matter Movement, and the woke liberal movement who are demanding change. The demographics of America look a lot different than they did in 1968, so we will see if the play can still lead to campaign victories.
As stated the law and order play is a must play if you want to win an election as a Republican. Now there are some side effects to the play like the Rockefeller drug laws, the three strikes laws, the re-legalization of the death penalty in several states, police brutality and misconduct, racial profiling and prison overcrowding. Our focus is just winning elections, so who cares about the “casualties of war?”
Play 2. Trickle-down Economics
Trickle-down economics is the economic proposition that taxes on businesses and the wealthy in society should be reduced as a means to stimulate business investment in the short term and benefit society at large in the long term. This play became popular under Reagan and became known as “Reaganomics”. Trickle down is essentially economic policies that favor the wealthy or privileged while being framed as good for the average citizen.
Ronald Reagan used this play and passed it along to his Vice President, George H. W. Bush, who used it to become President. George W. Bush also used the trickle down economic play, and Trump has used the play too during his 2016 Presidential run.
A 2019 study in the Journal of Political Economy found, contrary to trickle-down theory, that “the positive relationship between tax cuts and employment growth is largely driven by tax cuts for lower-income groups and that the effect of tax cuts for the top 10 percent on employment growth is small.” As long as we can keep pitching this theory to the American public and they keep buying it, who cares if it works or not, right?
Play. 3 No Gun Control
All Republican candidates must take the no gun control pledge and praise the NRA. Since the 1990s, the NRA has become more closely affiliated with the Republicans than the Democrats. In 2016, only two Democratic House candidates received donations from the NRA, compared to 115 backed Democrats in the 1992 elections. The NRA has a huge political lobbying wing that has massive sway over Republican elected officials and candidates. The NRA is a big reason that even after a rash of mass shootings in America like Sandy Hook, Las Vegas and the Stoneman Douglas High School shootings, that no new legislation can be passed by Congress to put any restrictions on gun ownership. Republicans live in fear of being primaried by a pro gun candidate who is backed and financed by the NRA. The goal is to stay and keep in power, not to pass good laws. If you want to win an election as a Republican in today’s political climate, you must take the pro gun pledge and never budge no matter how many mass shootings occur.
There are other issues, like Pro-life and smaller government, that one must advocate for, but if you run these three plays repeatedly like you’re the Houston Rockets running isolation plays for James Harden, you will be successful in winning your election. These plays especially work in the South, Midwest and Rural areas. These plays have proven to be successful for the last 30 years at least, and American voters are none the wiser. Go out, run the playbook, win those seats, turn back the clock and keep American Politics stuck in the Stone age.
Originally published at https://mwmblog.com on July 13, 2020.