New Coke…… Who this? — Mistakes Were Made
5 min readApr 22, 2021
Coca-Cola (Coke) vs. Pepsi, the old vanguard of tradition vs. the new upstart vying for the soft drink crown. This story has been told many times throughout literature, history and pop culture, it’s essentially a battle of old vs. new, or innovation vs. tradition.
Pepsi introduced Diet Pepsi in 1964, it took Coke until 1982 for it to come out with Diet Coke. Coke wasn’t a company that was…